Implementation Year
2023
Technologies
SAP S4/HANA Cloud

Hortifrut | SAP S/4HANA

EN ES DE ZH-HANS FR RU
Project Description

The company has faced the challenge of standardizing processes to improve global management and drive its expansion

Hortifrut is a Chilean company with more than 40 years of experience, dedicated to the production, export and
marketing of berries globally, mainly blueberries, raspberries and blackberries. It has subsidiaries in
America, Europe and Asia, operating under the commercial brands Hortifrut, Naturipe and Hortifurt Marketing EMEA. The company has become the largest producer and marketer of blueberries worldwide, and the second largest considering the entire berry category.

Technology and digitalization accompany the company's strategy in all its axes, facilitating the incorporation of
new markets, helping in the efficiency, transparency and digitalization of their processes through the Digital & Technology Management area, which is focused on being the enabler at Hortifrut for innovation, disruption, efficiency and transparency.

Due to the constant growth of the company, Hortifrut detected the need to have a centralized, reliable and highly available source of information given its global coverage. This led it to the challenge of standardizing its processes to make the operation more efficient and consolidate the three existing SAP platforms with different versions, processes, locations; Thus the OneSAP project was born.

Challenges
  • Consolidate three existing SAP platforms with different processes, locations and in different update versions (R3 and SAP) into a single centralized SAP S/4HANA system
  • Integrate, standardize and standardize all processes, master objects, etc.
  • Implement SAP S/4HANA in the group's subsidiaries that did not have this technology (India, Morocco and Ecuador). For this they created the OneSAP project.
Customer Benefits
  • They have a unified SAP platform, which allows them to scale and centralize operations.
  • Standardization and simplification of processes.
  • Standardization of the company's master data.
  • Better traceability of operations from origin to destination worldwide.
  • Significant cost reduction in global technological infrastructure thanks to a unique corporate account plan.
  • Establishment of future centers of services and excellence.
Why SAP

Hortifrut opted to implement SAP S/4HANA with SEIDOR because it was a world-class solution that would allow them to accompany the growth and internalization of the company.

Customer Testimony

"SAP S/4HANA is a very robust, efficient and
reliable that allows all users of the
company work on their respective
centrally, as well as in their own
languages and time zones, with greater peace of mind in
each of the levels.
The OneSAP project has allowed us to advance one or
two levels providing us with a global platform
corporate".

José Arizabalo, Corporate Digital and Technology Manager of Hortifrut