Implementation Countries
Germany
Technologies
SAP Customer Experience
Files
Document

Weber Hydraulik GmbH: Digital management of customer relations

EN ES DE ZH-HANS FR RU
Project Description

The company is pursuing a clear digitization strategy and was looking for a CRM solution in order to proactively managing its international customer base. The goal was a comprehensive process optimization in the areas of documentation, visit and offer management, as well as opportunity management.

Challenges

It was time to break up with old sales structures.

Due to the lack of a standardised solution and the resulting complicated internal processes, however, sales cycles were unnecessarily delayed. For instance, customer data was stored and managed individually by the respective sales representatives, which made internal coordination more difficult and also resulted in additional work for sales management. Communication between sales force and office staff was also more time-consuming than necessary due to the lack of sufficient interfaces.
 

Objectives
  • 360-degree customer view
  • ERP integration improves communication between office & field staff
  • Service ticket triggers ERP follow-up activity
  • In-house developed service portal with QR code generation for repair requests
  • The focus is on the customer and his interests
  • Implementation of process optimizations in internal cooperation
Customer Benefits
  • The focus is on the customer and his interests
  • Implementation of process optimizations in internal cooperation
  • better visit planning
  • faster and more accurate quotation preparation
  • individually tailored pre-sales customer support
  • 360° customer view
  • Illustration of customer life cycle
  • Service cycle illustration
Customer Testimony

WITH THE DIGITALIZATION OF OUR SALES AND SERVICE PROCESSES, WE ARE SHAPING CUSTOMER RELATIONSHIPS AT THE HIGHEST LEVEL AND PROVING OURSELVES TO BE AN INNOVATIVE BUSINESS PARTNER.

Customer data

Weber Hydraulik

Name

Weber Hydraulik GmbH

Country

Sector

Automotive, Manufacturing

Number of employees

1001-5000

WEBER-HYDRAULIK is headquartered in Güglingen, Germany. It is an internationally leading, innovative partner in the realization of sophisticated, customer-specific solutions in hydraulic drive and control technology. The product range extends from components to systems for mobile and stationary applications.

In addition, the traditional company, which has been 100% family-owned since its founding in 1939, equips fire brigades and emergency services with high-quality rescue equipment worldwide. WEBER-HYDRAULIK manufactures its products with approx. 1100 employees worldwide at locations in Germany, Austria, Poland, Brazil and the USA.

I

Partner data

Name

All For One Group SE

Year founded

1996

Country

Germany

Description

The perfect interplay of people, strategies, processes, data and systems is a deciding factor for your competitive advantage. Let our expertise and efficiency in these fields of action profit your competitiveness.

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